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Revionics Augments Its Leading Retail Pricing AI with Conversational Analytics

Customers can converse with Pricing AI in natural language to uncover actionable insights in real time 

NEW YORK — Jan. 12, 2025 — Revionics, an Aptos Company and the worldwide leader in retail pricing, announced today that its customers now have access to Revionics Conversational Analytics, a breakthrough GenAI-powered capability that allows users to ask questions of their data and make faster and better-informed decisions based on the insights they receive.

After pioneering GenAI in retail pricing solutions last year, Revionics’ launch of Conversational Analytics represents a key milestone in the company’s phased, multiyear initiative to deliver the retail pricing platform of the future. Revionics’ vision for its intelligent pricing platform includes a multi-agent pricing system that enables retailers to more efficiently manage, optimize and analyze pricing moves to grow their business profitably.

“With Revionics Conversational Analytics, our customers can ‘chat with their data’ and obtain insights in seconds to uncover trends, identify opportunities and quickly take actions to maximize value in real time,” said Josh Oettle, SVP of Product Management and Engineering at Revionics. “Our long-term AI strategy will further combine the power of Pricing AI with GenAI using pricing agents to solve the most complex pricing challenges.”

“The science and decisioning behind pricing recommendations are multifaceted, and it’s our job to make sure that our customers can understand their data and take action from our analytics, no matter their level of technical expertise,” Oettle continued. “We are lowering the barriers to data exploration by allowing our customers to converse with their data in natural language. In addition to receiving answers immediately to their questions, Revionics Conversational Analytics allows users to generate reports and dive deeper into specific business queries.”

Examples of the types of questions that Revionics Conversational Analytics can address include: 

  • Which competitor changes prices most frequently?
  • What are 25 items that have both a high margin and a high CPI?
  • Which items have had the largest elasticity shifts in the past year?
  • Which private-label items have the highest sales volume in the e-commerce channel?
  • Which stores in the Southeast pricing zone have had the highest unit growth in the past three months?

“Revionics is known for driving real business value for our customers, and through our investments in GenAI, we’re helping retailers unlock new levels of productivity and data discovery,” said Revionics’ General Manager Scott Zucker. “Having data is one thing; being able to quickly analyze it and act on it is another — and that’s where the biggest opportunities lie for our customers leveraging Conversational Analytics and GenAI.”

In addition to GenAI, when asked what’s next in terms of pushing bold innovation at Revionics, Zucker responded with two words: “pricing agents.”

“The future of retail pricing is agentic,” Zucker said. “Both the industry and our customers are looking to us to introduce virtual pricing agents that can make decisions and execute tasks, freeing up retailers’ pricing teams to focus more time on strategic initiatives. Retailers that tap into the full power of predictive, generative and agentic AI will have a winning advantage over their competitors when it comes to price image, customer satisfaction and profitable growth.

“As the global leader in retail pricing, Revionics is using AI to solve real-world pricing challenges accurately and at scale for some of the largest retailers in the world.” Zucker added, “By combining Pricing AI with transformative GenAI, Revionics is on a path to revolutionize retail pricing.”

For retailers that would like to learn more about Conversational Analytics, Revionics will be hosting live demonstrations in booth 5139 during NRF 2025: Retail’s Big Show, which takes place Jan. 12-14, 2025, in New York City.

About Revionics 
Revionics LLC, an Aptos Company, provides enterprise retailers around the world with leading science-based solutions for pricing, promotions and markdowns. As a trusted partner for top retailers across a variety of industries and markets, Revionics delivers unparalleled results in ROI, profit lift, process efficiencies and more.

Revionics and Aptos are registered trademarks of Revionics, LLC and Aptos, LLC, respectively. All other company and product names may be Trademarks, Registered Trademarks or Service Marks of the companies with which they are associated.

 
Contact:
 
Kristen Miller
Aptos, LLC
kmiller@aptos.com